Oasis/Swift Inspire South East Singers

Monday, 30 September 2024 10:30

New research has revealed a surge in people looking for singing lessons in England, with Oxford leading the way.

Off the back of Taylor Swift’s revolutionary Eras Tour, and the monumental Oasis reunion, it seems singers across the country have been inspired.

Research by Mobile Annexe revealed that Oxford has seen a 267.74% rise in searches for terms like ‘singing lessons’, ‘singing lessons near me’, and ‘vocal training’ - the biggest boost in the country.

In May, the terms were only searched 310 times, but over the past 3 months, they’ve rocketed to an average of 1,140 searches a month.

When we bring the rest of the South East into the equation, Royal Tunbridge Wells came second with a 147.62% increase, and Reading third with a 147.37% boost.

Location	Number of searches for singing lessons and related keywords		% change
Location	May	June - August	% change
Oxford	310	1,140	267.74%
Royal Tunbridge Wells	210	520	147.62%
Reading	760	1,880	147.37%
Maidstone	470	1,030	119.15%
Hove	750	1,230	64.00%
Milton Keynes	1,070	1,670	56.07%
Watford	280	430	53.57%
Brighton	810	1,200	48.15%
Portsmouth	990	1,280	29.29%
Chichester	340	370	8.82%
Southampton	940	970	3.19%
Canterbury	640	360	-43.75%

Gary Clayden-Smith from Mobile Annexe, who conducted the research, said: “It’s amazing to see a new wave of singers inspired by recent music events.

“As much as we hate to admit it, there will come a time when Oasis and Taylor Swift retire for good, and the stage will be set for the next superstar.

“The data shows that people are taking this seriously, and preparing to take the crown as the king or queen of music for the next generation.”

Oasis/Swift Inspire South East Singers

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